Swarovski Launched in Pakistan
Swarovski, the world-wide leading manufacturer of cut crystal, established a new distribution partnership with Nishat Linen for its Consumer Goods Business in Pakistan. Swarovski launched in, Pakistan through an exclusive event held at the Rajbah Farmhouse in Raiwind, Lahore.
Swarovski Pakistan Launch Photos
Swarovski Fall-Winter 2014-15 Showcase Photos
Photo Credits: Faisal Farooqui and team Dragonfly
Swarovski Pakistan Experience Zone Photos
Swarovski Jewellery Photos
Hosted by Anoushey Ashraf, The event was opened with speeches from Umer Mansha, CEO Nishat Mills Ltd., Honouree Consulate General of Austria, Sarmad Amin, followed by a Swarovski Jewellery and Accessories showcase. The event concluded with a display of fireworks and sky lanterns followed by dinner. Makeup and Styling for the Swarovski showcase was done by the creative team at Nabila – NPRO, show choreography by designer Fahad Hussayn, Event Management by J&S and Public Relations by Lotus PR.
The exclusive launch was well attended by a rich diversity of guests including businessman and entrepreneur Mian Muhammad Mansha and CEO Nishat Linen Naz Mansha, Consulate General of Austria Sarmad Amin, musician Tahira Syed, media personalities and publishers Amber Saigol, Aamna Taseer, Jugnu Mohsin, Ayesha Tammy Haq and Anoushey Ashraf, stylist Nabila, Models Iffat Omar, Mehreen Syed, Cybil Chowdhry, Amna Babar, Nooray Bhatti, Rubya Chaudhry, Nadia Ali, Fatima Kasuri, Neha, Maha, Rachel and Hira Tareen, Anam Malik, Aimal Khan, Muhammad, Architect Isbah Hassan, fashion designers Maheen Khan, Adnan Pardesy, Maheen Kardar Ali, Fahad Hussayn, Mini Bindra, Ali Xeeshan, Nasreen Shaikh and Sara Shahid as well as a diversity of social personalities and esteemed members of the press.
About Swarovski
Swarovski delivers a diverse portfolio of unmatched quality, craftsmanship, and creativity that goes beyond the manufacturing of crystal. Founded in 1895 in Austria, Swarovski designs, manufactures, and markets high-quality crystals, genuine gemstones and created stones, and finished products such as jewelry, accessories, and lighting. In addition, Swarovski Crystal Worlds was established as a unique venue dedicated to showcasing artistic interpretations of crystal. Swarovski Entertainment collaborates with established industry partners and exceptional talent to produce international feature films, while the Swarovski Foundation supports creativity and culture, promotes wellbeing, and conserves natural resources. Now run by the fifth generation of family members, Swarovski Crystal Business has a global reach with approximately 2,480 stores in around 170 countries, more than 24,000 employees, and revenue of about 2.33 billion euros in 2013. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. In 2013, the Group generated revenue of about 3.02 billion euros and employed more than 30,000 people.
