Sapphire introduced new Valentine’s Day themed capsule collection

After the acclaimed launched of Sapphire’s flagship store at Dolmen Mall Clifton, Karachi, the retail brand launched a romance themed capsule collection to commemorate Valentine’s Day. The Meet and Greet was well attended by SAPPHIRE patrons, music fans and esteemed members of the press who availed the opportunity to meet their favourite pop-musician Annie Khalid and participate in innovative photo-ops with her. The new collection is available at the Sapphire flagship store in Karachi.

Inspired by the rich culture and heritage of the East, Sapphire’s ready to wear Valentine’s Day collection features 10 innovative designs on 6 printed ready to wear kurtas priced at PKR 2,600 and 4 embroidered kurtas priced at PKR 4,000 only. The collection plays with fun and vibrant aesthetics that include multicoloured floral prints and whimsical motifs. The line also incorporates the elegance of damask to impart a contemporary look to classical styles.

Sapphire, a collaborative venture between the Sapphire Group and fashion designer Khadijah Shah of Élan, hosts a range of products which includes stitched day wear and unstitched printed fabric for women, scarves, a special formal range ‘Naqaash’, a menswear line ‘Shikaara’ and a range of precious and semi-precious stones jewellery called ‘Nigeen’. With a price range starting from PKR 2,200, Sapphire’s collection reflects an eclectic bohemian spirit through vivid designs and bold embroideries.