[Karachi: 22nd July 2014]: Karachi based designer Sana Salman launches her Eid Collection 2014 of formal and luxury pret wear. The new collection is currently available through custom order at the Sana Salman Studio located at Tipu Sultan Road, 70/71 Alhamra Society in Karachi and will soon be available for online order through the multi-label store, Brand Central (http://brandcentral.pk/).
For Eid 2014, the designer label has drawn inspiration from the festive spirit of the Eid festival with a collection based in a light summer color palette in flowy chiffons and cotton nets. The collection also features digital prints and intricate hand embroidery on jackets, shirts and other separates, conveniently available in small, medium and large sizes. The new collection is priced at a range of PKR 8,000 to PKR 22,000.
Speaking about the new collection, Sana Salman said, “For Eid this year, we’ve endeavoured to provide our patrons with a collection which consists of ensembles that are ideal for the hot summer months, with the sophistication and elegance to be worn at festive occasions such as Eid. The collection features our label’s signature hand embroidery across multiple designs.”
The Sana Salman design label incorporates a fusion of oriental and traditional eastern fashion, featuring designs with intricate Pakistani embroideries and thread work. The designer’s forte lies in amalgamating eastern and western fashion to create highly stylized one off pieces that appeal to people with different aesthetic sensibilities.