Nando’s Launched at Fortress Stadium Lahore
Nando’s Pakistan (Pvt.) Ltd – A South African chain of fast casual restaurants specializing in making Peri Peri flame grilled chicken – celebrated the launch of its 3rd Nandos restaurant in Lahore, at Fortress Stadium. The event was organized by Origami, whereas the PR was managed by Pitch Media Inc. and the official radio partner was Radio 1 FM 91.
Several celebrities and socialites came together to celebrate the launch of the highly anticipated restaurant. Some of the attendees included tennis star Aisam-ul-Haq, designer Munib Nawaz and his wife Rabya Butt, stylists Redah Misbah and Natasha Saigol, Bilal Mukhtar, Imtisal Zafar, Hamza Tarrar, Ahmer Farooq, Fawad Jalal, Rehan Bashir, Farhan and Salman Albert, models Xille Huma, Sonia Nazir, Noor Bhatty, as well as journalists Saira Agha and Rubia Moghees. The highlight of the evening was the stellar performance by Quadrum – The Percussionists which was enjoyed by all guests.
This restaurant launch marks the 7th Nando’s Pakistan (Pvt.) Ltd restaurant nationwide. The striking new restaurant is designed on the Nando’s World Wide Licensing’s (WWL) design philosophy and ethos. Nando’s Fortress therefore boasts an entirely new look and feel and represents the new face of Nando’s in Pakistan. It synchronizes exactly with the look and feel that Nando’s customers experience in the rest of the Nando’s world, be it in the UK, Malaysia, UAE or even Qatar. The stunning use of wood, the warm hues and colors, the specially handpicked South African Art, and the rustic yet modern vibrant brand touch points, all add up to what Nando’s call their true ex-peri-perience. Nando’s is in the heart of Lahore at Fortress stadium and with this launch Nando’s Pakistan is hoping to tap into a wider market share.
Nando’sPakistan Pvt. Ltd. has been in operations for the past 13 years and has its footprint across the nation in Lahore, Karachi and Islamabad. It has specifically been well known for its peri peri flame grilled chicken for years. In the next 3 years Nando’s has an aggressive expansion plan of launching in other cities of Pakistan, to cater to Nando’s enthusiasts across the nation.
