Why you should advertise in Vmag
- Customers don’t have to pay to see your ad. Vmag is free.
- Vmag is printed on high quality glossy paper ensuring fine colour reproduction which enhances and makes your ad appear more vibrant.
- Vmag caters to all readers and attracts a diverse readership by providing something for everyone.
- Studies show that 4 out of 5 adults read magazines.
- Magazine readers are more likely to flip through every page of an issue, as opposed to newspaper readers who might toss aside entire sections.
- Ads in Vmag have a longer shelf life than those in other periodicals or daylies.
- Newspaper ads reach the end of their life by the next day.
- Ads in a newspaper can be missed by potential customers such as the Monday-through-Friday newspaper readers missing ads in the Saturday or Sunday paper.
- Readers are more likely to hold on to Vmag due to its wealth of information and entertainment value as opposed to mere flyers or ad-only circulations.
- A high retention rate ensures readers will notice your ad again and again as they frequently refer to the magazine as a guide and information resource.
- Ads are placed in with relevant content to ensure they catch the reader’s (your potential customer) eyes.
- Vmag is available both in print and online.
- Vmag allows for easy handling due to its perfect size and format futher increasing its pass along rate.
- The high reach perspective ensures more people see your ad.
- Magazine ads attract the most attention (BIGresearch Simultaneous Media Usage Study, 2008)
- Magazine ads are more trusted by consumers over other media and provide credibility (Simmons Multi-Media Engagement Study, 2008)
- Consumers value magazine advertising and show a positive attitude towards the same (Dynamic Logic and MediaVest)
- Consumers find magazine ads more relevant.
- Studies show that magazines are the strongest driver of purchase intent.
- Vmag provides a variety of ad sizes.
- Vmag offers affordable advertising rates.
- Vmag provides quality content.
- Vmag is ISSN registered.
- Your ad can be seen at popular and trendy places of business.
